A recent thread over on Black Shoe Diaries got me thinking; The World Cup has a mystique about it that cannot be described in words. One must sit down and watch a game in its entirety to get a feel for one of the very few sporting events that truly transcends the medium of television. Whether it's Holland's Big Oranje Machine and their ubiquitous sea of orange, the soaring choruses of the English supporters or the pulsating rhythms of the Nigerian fans and their drums (I've been witness to this in person), the sheer passion of the event has the power to sweep even the most apathetic viewer up in a tide of emotion. However, there is one thing I've grudgingly come to love about soccer that the World Cup does not feature; sponsors on the jerseys.
I CAN HAS SPONSOR? I HAS SAD NUMBER
To the uninitiated, the presence of corporate logos on soccer jerseys can come off anywhere from jarring to tacky to absurd. But with time, the sponsors can become part of the identity of a club, even marking great events by who happened to be plugging for the club in a particular year. Case in point,'03-'04 =
hooray, third-fucking-place again...
Often times, sponsors are just on board because they made a club the greatest amount of money possible:
But other times, there is an indelible link between the company offering sponsorship and the club in question:
Is there anything more perfect than Newcastle Brown Ale sponsoring Newcastle United?
To that end, it got me wondering (thanks, Mr. Rosewater!), who would be the perfect sponsors for college football teams?
Mmmm, cheese and beer!
Old jerseys, older brewery.
Celebrating Back-to-Back indicted governors! C'mon, Pat Quinn, don't let us down!
Alright MSPainters/Photoshopers/Etch-a-sketchers, whatcha got?